Research Methodology 301' 2023
DODLDU MCOM 3RD SEM Question Paper
2023( COMMERCE)
Paper: COM – 301(Research Methodology)
Full Marks: 80
Time: Three hours
1. (a) Define business research. Discuss the
need and importance of business research. 4+12=16
Or
(b) What is data? Mention various sources
from where one can obtain secondary data. Discuss the merits and demerits of
primary data. 4+6+6=16
2. (a) What is research plan? Discuss the
essentials of a good research plan. 6+10=16
Or
(b) Detail out the measurement of scaling
techniques. 16
3. (a) What does a measure of central
tendency indicate? Discuss the important measures of central tendency pointing
out the situation when one measure is considered relatively appropriate in
comparison to other measures. 6+10=16
Or
(b) What is diagrammatic presentation? Give a
brief description of different kinds of diagrams generally used in business
research to present the data. 4+12=16
4. (a) What is time series analysis? Justify
the use of time series analysis in research. 4+12=16
Or
(b) The entrance test taken by two groups of
boys and girls gave the following information:
Particulars |
Mean scores |
SD |
Number |
Girls |
75 |
10 |
100 |
Boys |
70 |
12 |
200 |
5. Distinguish between: (any two) 8x2=16
(a) Karl Pearson’s
co-efficient of correlation and Spearman’s rank correlation.
(b) Primary data and
Secondary data.
(c) Quantitative research
design and Qualitative research design.
(d) Probability sampling and
Non-probability sampling.
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