Dibrugarh
University M.Com Previous Year Syllabus (DODL)
Subject: STRATEGIC MANAGEMENT
Course NO.COM-106
Marks-80
BLOCK 1: INTRODUCTION TO STRATEGIC MANAGEMENT
Introduction to Management & Strategy, Relevance of strategic management for an Organization, The SM Process, Strategic Management in India, and Explanation of a Case let.
BLOCK 2: ENVIRONMENT AND STRATEGY
Organization
Environment (Characteristics And Dimensions), External Environment, Political
Environment, Economic Environment, Technological Environment, Socio-cultural
Environment, Environmental Scanning, Synthesis of External & Internal
Factors.
BLOCK 3: STRATEGIC ANALYSIS: MODELS & TECHNIQUES
Introduction,
Forecasting Models, Strategic Models, Economic Models, Simulation Models,
Decision Support Models, Sensitivity Analysis, Porter's Five Forces Theory,
Portfolio Evaluation, McKinsey's 7S Framework, Contemporary Strategic Thoughts
(Blue Ocean and Red Ocean Strategies)
BLOCK 4: STRATEGY FORMULATION: CHOICE AND ANALYSIS
Steps for
Making Strategic Choice, Strategy Formulation, Tools and Techniques, Decision
Stages, Subjective Factors in Strategic Choice, Diversification, Integration,
Merger, Takeover and Joint Strategies, Corporate Turnaround, Disinvestment and
Liquidation, Functional Strategies, Generic Competitive Strategies – Cost
Leadership, Differentiation Focus, Value Chain Analysis, Benchmarking
BLOCK 5: STRATEGY IMPLEMENTATION
Nature of
Strategy Implementation, Models of Strategic Implementation, Business Process
Management, Resource Allocation, Reverse Engineering, Strategy Evaluation,
Feedback Control System
Also Read: Dibrugarh University DODL (M.Com Previous Year Syllabus)
102 - Organisational Behaviour and Theory
103 - Cost and Management Accounting
104 - Entrepreneurship Development
106 - Strategic Management
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