2017 (November)
ALTERNATIVE ENGLISH
(Commerce) Course: 302
Full Marks: 80
Pass Marks: 24
Time: 3 hours
The figures in the margin indicate full marks for the questions
SECTION – A
(Business Communication)
1. (a) You are a bulk supplier of electronic items – washing machines and refrigerators. You have received an order from a dealer of these items in a neighbouring town. Write a letter stating the reason(s) as to why the order cannot be executed. 8
Or
(b) Write a sales letter to promote the sale of any one of the following: 8
1) Inverter.
2) Digital Camera.
3) A book on career development for young people.
2. Write an essay on any one of the following: 10
a) Growth of Communication in the last two Decades.
b) Cashless India.
c) Advertisements and Consumers.
d) Social Networking.
e) Environmental Pollution.
3. (a) Prepare a report after conducting a survey on absenteeism by some workers employed in a factory. 8
Or
(b) Draft a report on the need to introduce some incentives, schemes to boost the sales of a company. 8
4. Below is a table on Census 2011 data of four States of India showing population, percentage of increase, density, sex ratio and literacy percentage as well:
|
States |
Population |
Increase |
Density |
Sex Ratio |
Literacy |
|
UP |
199812341 |
20.23% |
829 |
912 |
67.68% |
|
Maharashtra |
112374333 |
15.99% |
365 |
929 |
82.34% |
|
Bihar |
104099452 |
25.42% |
1106 |
918 |
61.80% |
|
West Bengal |
91276115 |
13.84% |
1028 |
950 |
76.26% |
Now, write a paragraph by making comparative analysis using the statistics given in the table. 6
5. (a) What is a memo? How does it differ from a business letter? 4
(b) You are the Managing Director of XYZ Pvt. Ltd. Draft a memo to the Marketing Manager of your company to take necessary steps to increase the sale of the products. 4
SECTION – B
(Prose)
6. Answer any four of the following: 1x4=4
a) What is the watchword of tamasic men and tamasic states of society to discourage independence of opinion?
b) What does the expression ‘living safely’ generally mean, according to Krishnamurty?
c) When was the Satyajit Ray’s first film Pather Panchali released?
d) Complete the following sentence from J. M. Coetzee’s Playgrounds: ‘Cricket is not a game. It is the _________ of life.’
e) In which country was V. S. Naipaul born?
f) Name the book from which the essay, Books is extracted.
7. Answer any four of the following: 2x4=8
a) What should be our first business as original thinkers?
b) What is intelligence, according to Krishnamurty?
c) How does Satyajit Ray describe the films of the famous European film maker Antonioni?
d) How is the coach Johnny Wardle described?
e) Why was it unusual for Naipaul’s father to be a journalist?
f) What role did bookcases play in Calcutta’s middle class homes?
8. Answer any two of the following: 7x2=14
a) “We have tried to assimilate, we have tried to reject, we have tried to select; but we have not been able to do any of these things successfully.” Explain the above statement of Sri Aurobindo in the light of his essay On Original Thinking.
b) What is the function of education, according to Krishnamurty?
c) Why does Ray emphasise that the end result becomes very significant in films?
9. Answer any two of the following: 7x2=14
a) How does J. M. Coetzee describe the boy’s feelings and experiences when he first plays on a proper cricket field?
b) How does Naipaul describe his father as a story writer?
c) Who was Mya Than Tint? Write a note on his meeting with Amitav Ghosh.
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