Business Communication - II Question Paper 2012 (May)
Dibrugarh University Question Paper
COMMERCE (General/Speciality)
Course: 201 (Business Communication - II)
Time: 3 hours
The figures in the margin indicate full marks for the questions
(NEW COURSE)
Full Marks: 80
Pass Marks: 24
1.
State whether the following statements are true
or false: 1x4=4
a)
The use of business jargon is the main
characteristic of a business letter.
b)
A sales letter is like an advertisement.
c)
The style of a memo is like that of a report.
d)
The resume to be enclosed with an application
letter need not give all the details of academic qualifications, achievements and
experience.
2.
State the right alternative: 1x2=2
(a)
A sales letter should be
(i)
Descriptive
(ii)
Appealing
(iii)
Persuasive
(b)
A participant in a group discussion should
(i)
Dominate the discussion
(ii)
Make personal remarks
(iii)
Listen to the views of others intently
3.
Substitute a concise and suitable word for the
following expressions (e.g. Beg to inform - inform) 1x2=2
(a)
On a few occasions
(b)
Wish to suggest
4.
Write answer to the following question in about 100 words
each: 4x4=16
(a)
What are the essentials of an effective business
letter?
(b)
Mention any four important points to be borne in
mind while writing a request letter.
(c)
Give some tips for meritorious performance in a
group discussion.
(d)
Distinguish between proposals and reports.
5.
What is a memo? How does it differ from a
business letter? 14
Or
What is the
significance of writing skills in modern business messages?
6.
What is a resume? What are the characteristics
of a good resume? 14
Or
Write a letter
on behalf of an educational institution to Ashoka furniture, Delhi, requesting
a quotation for steel furniture for office use. Request them to clarify all the
terms of sale. Also draft a suitable reply for the same.
7.
“The basic requirements of a report are clarity,
conciseness, continuity and objectivity.” Explain each of these in detail. 14
Or
Write a letter of application in
response to the following advertisement:
Applications are
invited for the post of an accounts officer. The candidate should be an M.Com
or a Chartered accountant and should have at least five years experience in
costing, budgeting and compilation of accounts. Salary in the scale of Rs.
8,500 – 16,000 plus dearness allowance, house rent allowance, provident fund,
gratuity and bonus. Age between 28 and 35 years. Apply within 15 days to the
Managing Director, Healthwell food Products Limited, 63, Joshi Marg, New Delhi.
8.
What is an interview? What kind of preparation
is required by the candidate appearing for a job interview? 14
Or
Discuss the
guidelines for an interviewer in smooth and effective conduct of an interview.